Is Loop Car Insurance Legit: A Comprehensive Review of Loop’s Services And Reputation

Car insurance is a necessary expense for drivers, but with so many options available, it can be difficult to know which provider to choose.

One option that has gained popularity in recent years is Loop car insurance.

But is Loop legit? In this article, we will take a closer look at Loop’s licensing, customer reviews, and overall reputation to establish its credibility.

We will also compare Loop to other car insurance providers, highlight its strengths and weaknesses, and offer a balanced perspective on the advantages and disadvantages of using Loop.

Images of people using the Loop insurance app
Images illustration of people using the Loop insurance app

Overview of Loop Insurance

Loop, as a car insurance provider, employs a unique approach to policy pricing by utilizing telematics data and artificial intelligence.

Unlike traditional methods that heavily rely on demographic data such as credit rating, education level, and ZIP code, Loop bases its pricing on individual driving habits and road safety.

The company asserts that this alternative pricing model promotes fairness and helps mitigate unintended biases in determining car insurance rates.

Furthermore, Loop Car Insurance is recognized as a Certified Public Benefit Corporation (B-Corp), indicating that its mission extends beyond profit-making, emphasizing a commitment to societal and environmental benefits.

Loop’s mission is to provide fair insurance pricing to everyone with less emphasis on standard rating factors.

Legitimacy Assessment

Loop is a valid and authorized car insurance provider operating in the United States. The company holds a license in Texas and is subject to regulation by the Texas Department of Insurance.

With an A+ rating from the Better Business Bureau, Loop has garnered favorable feedback from customers due to its inventive pricing approach and dedication to fair pricing practices

Loop vs. Competitors

Several car insurance providers utilize telematics data and artificial intelligence to determine policy pricing, and Loop is not an exception to this trend.

Other popular options include Root, Metromile, and Progressive Snapshot.

Compared to these competitors, Loop offers several tools and resources for drivers in addition to car insurance quotes.

However, some customers have reported inaccurate quotes and poor customer service.

Infographics comparing Loop's insurance rates, coverage options, and customer satisfaction ratings to those of competitors.
Infographics comparing Loop’s insurance rates, coverage options, and customer satisfaction ratings to those of competitors.

Pros and Cons of Using Loop Insurance


  • Personalized rates based on driving habits
  • Usage-based model
  • Commitment to equitable pricing


  • Limited coverage area
  • Some customers have reported inaccurate quotes and poor customer service

Loop is a legitimate and licensed car insurance provider that offers a range of car-related services.

While some customers have reported unsatisfactory customer service and inaccurate quotes, Loop remains a popular option for drivers looking to save money on car insurance.

By following the tips outlined in this article, you can make an informed decision about whether Loop is the right choice for you.

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